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What is a gatekeeper audience how is that function different from a watchdog audience?

What is a gatekeeper audience how is that function different from a watchdog audience?

Gatekeeper: Has the power to stop the message before it gets to primary audience. Watchdog: Has political, social, or economic power; may base future actions on evaluation of message.

Who are the five different audiences your message may need to address?

In an organizational setting, a message may have five separate audiences.

  • The primary audience.
  • The secondary audience.
  • The initial audience.
  • A gatekeeper.
  • A watchdog audience.

What is considered a primary audience?

Primary audience consists of person(s) to whom a message is directed. For example, a letter or memo is addressed to a specific person or persons. The persons that are directly addressed make up the primary audience.

What should be considered when doing an audience analysis?

Audience Analysis Factors

  • Audience expectations. When people become audience members in a speech situation, they bring with them expectations about the occasion, topic, and speaker.
  • Knowledge of topic.
  • Attitude toward topic.
  • Audience size.
  • Demographics.
  • Setting.
  • Voluntariness.
  • Egocentrism.

What are the 6 types of audiences?

Author Jeffrey Rohrs identifies six types of audiences in his book Audience: Marketing In The Age Of Subscribers, Fans and Followers.

  • Seekers.
  • Amplifiers.
  • Joiners.
  • VIP Joiners: Subscribers.
  • VIP Joiners: Fans.
  • VIP Joiners: Followers.

What are tertiary audiences?

The tertiary target audience is the group of consumers who want to wait and see. They will wait for the product to be popular, the price to be within their purchasing range and if the product will answer their need at one point in time.

What are the 5 types of audiences?

5 Types of Audiences in Writing

  • Audience #1 – The Experts.
  • Audience #2 – The Laypeople.
  • Audience #3 – The Managers.
  • Audience #4 – The Technicians.
  • Audience #5 – The Hybrids.

What are the 3 types of audience analysis?

Audience analysis is categorized into three types: demographic, psychographic and situational analysis.

What is a watchdog audience and why is it important?

This is a good place for stories about students who actually get into my class even when they are full. Watchdog Audience: This is an audience with political, social or economic ties to your message and document. They may have a stake in your message or may become legally involved.

What is the plural of watchdog?

Word forms: plural watchdogs. countable noun [NOUN noun] A watchdog is a person or committee whose job is to make sure that companies do not act illegally or irresponsibly. …an anti-crime watchdog group funded by New York businesses.

What is a watchdog in law?

A watchdog is a person or committee whose job is to make sure that companies do not act illegally or irresponsibly. …an anti-crime watchdog group funded by New York businesses. a watchdog committee The watchdog says that it will decide next year whether to allow the plant to open.

Should we cede ground to the Watchdogs?

The head of the watchdog on peerages has compared the use of secret loans by political parties to tax avoidance. But consumer watchdogs blasted the increases. Rather than cede ground, the opportunity to tackle the watchdogs head on may prove irresistible. They include watchdogs, advisory groups and protection agencies.

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